I'm here because I think (I hope) I have something unique to offer...I am duplicitous. That is to say, I have a split personality of sorts. I hope that both you and I can reap the benefits of this multi-directional and sometimes conflicting thought structure that lives in my head.
Let me better explain, I am by day, an Information Technology Project Manager. Methodologies, processes and formalities reign and I really love the structure and tangible metrics that it provides. However, I am by night, an artist; a crafter. This side is ruled by nebulous and unformed ideas, chaos that serendipitously falls into order and succumbing to the creative forces and voices that direct me.
I believe that this duplicitous thinking gives me the benefit of being able to create an artistic product and know how to run the business side; market, track, sell and grow.
At any rate...I have fun trying.
Within this blog I plan to share ideas and test strategies for creating and marketing new products, tracking what works, maintaining my Etsy site and so on.
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